Downstate Donuts
Downstate Donuts isn’t just about donuts—it’s about playful flavors, real craft, and a brand that feels as original as its potato-based recipes. I partnered with the founder to refresh the identity, creating a system that’s warm, modern, and ready to grow.
Raicado's Landscaping & Patio
Raicado’s is a family-owned landscaping business looking to grow its client base and elevate its presence in a competitive local market. The goal was to move beyond generic “contractor” branding and build a system that felt trustworthy, memorable, and rooted in care.
Services
Branding & Identity
Logo Design
Illustration
Print & Promotional Design
Role
Brand Designer
Client
Raicado's Landscaping
Date
March 2026
LOGO REFRESH
Move away from generic contractor branding → create something clean, recognizable, and rooted in care.
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Designed to live in the real world
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Trucks that read at a distance
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Yard signs that stand out in neighborhoods
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Apparel that builds team presence
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Print + digital that stay consistent





Outcome
More visible. More memorable.
“We brought on 30 new clients within the first month of rolling out the new truck wraps.”
— Bobby